Retail design is quickly learning new ways to entice the
customer. To create a unique and captivating shopping experience,
shops use interactive technology and commission stunning works of
art; fashion brands team up with celebrity architects to create
brand strategies and generate publicity; and irony, humor, and
playful elements of surprise turn into mainstays of retail
interiors. From the giant, breathing mannequins of Mandarina Duck
in London to the high-tech dressing rooms of Prada in Los Angeles,
Design for Shopping provides a detailed, behind-the-scenes
examination of the sometimes jaw-dropping, sometimes whimsical, and
always breathtakingly creative ways that today?s most exceptional
shops appeal to the customer?s imagination. Accompanied by
architects? floor plans and vivid color photographs, Design for
Shopping showcases a comprehensive selection of recent retail
interiors from around the world. Following an insightful
introduction which examines the historical and sociological
variables in current shopping culture, the book is divided into
seven chapters which discuss themes such as the reinvention of old
brands; technology and shopping; the emerging intersections between
architecture, art, and fashion; play and shopping; new ways and
places to shop; and how store design and branding have become
intimately related to selling a lifestyle. Fascinating case studies
illustrate each of these themes, with thirty-five stores discussed
in total. As a special feature, each chapter begins with an
interview with a prominent figure in the world of retail design.
Designers, architects, and retailers interviewed include Marcel
Wanders, Hani Rashid, Amanda Levete, and Terence Conran. The
perceptive text, coupled with the gorgeous illustrations of the
stores shops presented include Gucci, New York; Helmut Lang, New
York; Prada, Los Angeles; Armani, Hong Kong; Dior, Tokyo; Mandarina
Duck, London; Fendi, Paris; Miss Sixty, Barcelona; Villa Moda,
Kuwait City makes this book a must-have for anyone interested in
design, architecture, shopping, or culture. Sara Manuelli is the
author of numerous books on design, including RSVP: Invitation
Design. She is former features editor of Design Week and has
contributed to numerous publications, including Wallpaper*. 270
illustrations
關於作者:
Sara Manuelli is the author of numerous books on design,
including RSVP: Invitation Design. She is former features editor of
Design Week and has contributed to numerous publications, including
Wallpaper.
目錄:
Glorious Old Brands
2 Technology and Shopping
3 Fashionable Stopovers
4 Play and Shopping
5 New Ways and Places to Shop
6 Selling a Lifestyle
7 Fashion and Art