Using a tough love approach to pursuing a career in the visual
arts, Jackie Battenfield expands on her highly successful classes
and workshops to provide a comprehensive guide for both emerging
and mid-career artists. Providing real-life examples,
illustrations, and step-by-step exercises, Battenfield offers
readily applicable advice on all aspects of the job. Along with
tips on planning and assessment, she presents strategies for
self-management, including marketing, online promotion, building
professional relationships, grant writing, and portfolio
development. Each chapter ends with an insightful Reality Check
interview, featuring advice and useful information from
high-profile artists and professionals. The result is an inspiring,
experiential guide brimming with field-tested techniques that
readers can easily apply to their own career.
關於作者:
Jackie Battenfield’s work is represented in over a thousand
collections worldwide. She teaches a course in professional
development in the visual arts at Columbia University.
目錄:
Introduction: Why Read This Book? ix
5ection One
TAKING CHARGE OF YOUR PROFESSIONAL LIFE
ONE HOW tO Assess, Plan, and Take Action 3
How to Assemble the Essential
TWO
Tools to Support Your Work 24
Section Two
CIRCULATING YOUR WORK
How to Get Started: Peer Networking,
THREE Readiness, and Creating Your
Own Opportunities 73
How to Introduce Your Work to the
FOUR Professional Community: Researching
and Exhibiting in Nonprofit Spaces 95
How to Build Long-Term
FIVE
Professional Relationships 123
……