The visionary CEO of Zappos explains how an emphasis on
corporate culture can lead to unprecedented success.
Pay new employees $2000 to quit. Make customer service the entire
company, not just a department. Focus on company culture as the #1
priority. Apply research from the science of happiness to running a
business. Help employees grow both personally and professionally.
Seek to change the world. Oh, and make money too.
Sound crazy? It''s all standard operating procedure at Zappos.com,
the online retailer that''s doing over $1 billion in gross
merchandise sales every year.
In 1999, Tony Hsieh pronounced Shay sold LinkExchange, the
company he co-founded, to Microsoft for $265 million. He then
joined Zappos as an adviser and investor, and eventually became
CEO.
In 2009, Zappos was listed as one of Fortune magazine''s top 25
companies to work for, and was acquired by Amazon later that year
in a deal valued at over $1.2 billion on the day of closing.
In his first book, Tony shares the different business lessons he
learned in life, from a lemonade stand and pizza business through
LinkExchange, Zappos, and more. Ultimately, he shows how using
happiness as a framework can produce profits, passion, and purpose
both in business and in life.
關於作者：
Tony Hsieh became involved with
Zappos as an advisor and investor in 1999, about
two months after the company was founded. He eventually joined
Zappos full time in 2000.
Under his leadership, Zappos has grown gross
merchandise sales from $1.6M in 2000 to over $1 billion in 2008 by
focusing relentlessly on customer service.
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