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『英文書』Titanium eBay, 2nd Edition(ISBN=9781592578429)

書城自編碼: 2215559
分類:簡體書→原版英文書
作者: Skip McGrath 著
國際書號(ISBN): 9781592578429
出版社: Penguin
出版日期: 2009-04-01
版次: 1 印次: 1
頁數/字數: 557/
書度/開本: 大16开 釘裝: 平装

售價:HK$ 272.0

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內容簡介:
How to make it to the online big time! Titanium eBayr is for
everyone who aspires to reach the highest level of success within
eBayr, whether they''ve been selling for years or whether they''re
just starting out but have ambitious plans for their business. With
60 chapters that leave no stone unturned, this is truly the
business bible for eBayr PowerSellers.
? eBayr ended 2007 with over $8.7 billion in gross merchandise
sales
? There are 212 million global registered eBayr users operating
across 23 international eBayr sites-twice as many as in
2004
? There are approximately 720,000 PowerSellers on eBayr who
make a living selling merchandise through eBayr.
關於作者:
Skip McGrath has been an eBayr PowerSeller
since 1998. He is a registered eBayr Trading Assistant, and has
lectured at eBayr''s annual convention and training event, eBayr
Live! He and his wife, Karen, started selling antiques and
collectibles from their antique shop in the early days of eBayr.
After gaining experience from hundreds of successful auctions, Skip
wrote his first book in 1999, The eBayr Power Seller''s
Manual, which has been continually updated and is still one of
the bestselling books on and about eBayr.
目錄
Part 1 : Organizing Your eBay Business for Growth
  1 Preparing Your Business for Growth
  2 Naming and Branding Your Business
  3 Business Types
  4 Business Licensing and Taxes
  5 Business Equipment and Software
  6 Financing Your Growth
  7 Writing Your Business Plan
  8 Insuring Your Business and Your Income
  9 Taxes and the eBay Seller
 10 Setting Your Goals and Measuring Success
Part 2: Product Selection and Pricing
 11 Product Selection and Research
 12 Competitive Product Analysis
 13 Pricing Strategies
 14 Dutch Auctions
 15 Niche Marketing Strategies
 16 Managing Your Inventory for Profit
 17 The Drop Shipping Business Model
 18 Running Test Auctions
Part 3: Product Acquisition
 19 Navigating the Wholesale Maze
 20 How to Negotiate with Wholesalers
 21 Buying from Closeout Dealers
……
Appendixes

 

 

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