Chapter 1 Introduction to Management Communication
Introduction
Section 1: Defining Communication
1.Communication
2.Management Communication
3.Importance of Communication in an Organization
Section 2: Communication Process
1.Communication Process
2.Means of Communication
Section 3: Communication Flows in an Organization
1.The Levels of Communication
2.Communication Flow in Organizations
Section 4: Communication Barriers
1.Communication Barriers
2.Overcoming Communication Barriers
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 2 Communication Strategy
Introduction
Section 1: Communicator Strategy
1.What is Your Objective?
2.What Communication Style do You Choose?
3.What is Your Credibility?
Section 2: Audience Strategy
1.Who are They?
2.What do They Know and Expect?
3.What do They Feel?
4.How Can You Motivate Them?
Section 3: Message Strategy
1.Emphasize Your Conclusion
2.Organize Your Message
Section 4: Channel Choice Strategy
1.Written Channels
2.Oral-only Channels
3.Blended Channels
Section 5: Culture Strategy
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 3 Listening and Feedback
Introduction
Section 1: Defining Listening
1.To be a Good Listener is not Easy
2.Defining Listening
3.Listening is a Process
Section 2: Barriers of Listening
1.Barriers of Listening
2.Ten Worst Listening Habits
Section 3: Effective Listening
1.Effective Listening
2.Suggestion for Effective Listening
Section 4: Feedback in Listening
1.Power of Feedback
2.Vital Components to the Feedback
3.Giving and Receiving Feedback
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 4 Speaking
Introduction
Section 1: Defining Speaking
1.People Often Fear Before Making Presentations
2.How to Overcome the Fears
3.The Process of Speaking
4.Elements of Speaking
5.Purposes for Speaking
Section 2: How to Structure Speaking
1.Preparing What to Say
2.Preparing Your Notes
3.Questions and Answers
4.Other Speaking Situations
Section 3: Skills of Effective Speaking
1.Do Speak up.Don’t Mumble
2.Do be Brief.Don’t Talk on and on about Your Points
3.Do Look at Your Listeners.Don’t Avoid Looking at Your Listeners
4.Do Organize Your Points.Don’t Ramble
5.Do Use Visual Aids When Appropriate.Don’t Rely Only on Speaking
6.Do Use Natural Gestures.Don’t be Stiff
7.Do Maintain a Comfortable Pace.Don’t Rush or Dawdle
8.Do Vary Your Volume, Pitch, and Tone.Don’t Talk without Showing
or Expression
9.Do Use Pauses Effectively.Don’t Stop and Start
10.Do Listen.Don’t Ignore Your Listeners’ Gestures or Comments
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 5 Negotiation
Introduction
Section 1: Defining Negotiation
1.What is Negotiation?
2.Bargain and Negotiation
3.Characters of Negotiation
4.Stages of Negotiation
Section 2: The Principle of Negotiation
1.The History and Development of Principled Negotiation
2.Principled Negotiation
Section 3: Negotiation Strategy
1.The System for Negotiation Goal
2.Four Common Strategies
3.Characteristics of Different Engagement Strategies
Section4: The Skills of Successful Negotiation
1.Preparing for a Successful Negotiation
2.Style is Critical
3.Emotion is Important
4.Finding a Fair Compromise
5.Negotiating Successfully
6.Six Common Pitfalls to Avoid
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 6 Interview
Introduction
Section 1: Defining Interview
1.What is Interview?
2.Interview Styles
Section 2: Job Interview
1.Before Interview
2.During Interview
3.After Interview
Section 3: Skills of Successful Interview
1.Manners of Interview
2.Answer Skills
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 7 Writing
Introduction
Section 1: Defining Writing
1.What is Writing?
2.Writing Types
3.Writing Process
Section 2: Principles of Writing
Section 3: Skills of Writing
Section 4: Business Letters
1.What is a Business Letter?
2.Types of Business Letter
3.How to Write a Business Letter
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 8 Organizational Communication
Introduction
Section 1: Defining Organizational Communication
1.Historical Trends and the Increasing Importance of Organi
Communication
2.Theoretical Perspectives
3.Key Functions of Organizational Communication
Section 2: Internal Organizational Communication
1.Benefits of Internal Communication
2.Common Causes of Problems in Internal Communications
3.Key Principles to Effective Internal Organizational Communications
4.Key Distinctions to Support Effective Internal Communications
Section 3: External Organizational Communication
1.Public Relations
2.Media Relations
3.Reputation Management
Section 4: Making Successful Organizational Communication
Communication Strategies, Systems, and Skills
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 9 Meeting
Introduction
Section 1: Defining Meeting
Section 2: When and How to Organize a Meeting
1.When to Call a Meeting?
2.How to Organize a Meeting
Section 3: Skills of Organizing Meeting
1.Chose the Suitable Meeting Style
2.Some Useful Meeting Tips
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 10 Nonverbal Communication
Introduction
Section 1: Defining Nonverbal Communication
1.What is Non-verbal Communication?
2.The Relation between Verbal and Nonverbal Communication
Section 2: Function of Nonverbal Communication
Section 3: Types of Non-verbal Communication
Section 4: Use Nonverbal Communication Successfully
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 11 Cross-cultural Communication
Introduction
Section 1: Defining Cross-cultural Communication
1.What is a Culture?
2.What is a Communication?
3.What is a Cross-cultural Communication?
Section 2: Functions of Cross-cultural Communication
Section 3: Barriers of Cross-cultural Communication
1.Physical Barriers
2.Emotional Barriers
3.Perceptual Barriers
4.Cultural Barriers
5.Language Barriers
6.Gender Barriers
Section 4: Strategy of Cross-cultural Communication
1.Know Yourself and Your Own Cultural Context
2.Know Your Audience and Match the Message to Their Commu
Needs and Styles
3.Respect English Language Barriers
4.Be Mindful of the Whole Message you are Sending
5.Respect Your Audience and Suspend Judgment
6.Use Active Listening and Check for Understanding
7.Act Authentically
8.Don’t Spring Surprises
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
Chapter 12 Conflict Management And Communication
Introduction
Section 1: Defining Conflict
1.A Definition of Conflict
2.Transitions in Conflict Views
3.Classification of Conflicts
4.Sources of Conflict in Organizations
Section 2: Analysis of Conflict Process
Section 3: Strategies and Techniques of Conflict Management
1.A Definition of Conflict Management
2.Steps to Manage Conflict
3.Strategies of Conflict Management
4.Techniques of Conflict Management
Part One: Case Study
Part Two: Class Practice
Part Three: Discussion Questions
Part Four: Further Reading
Reference
購物車/收銀台(0) | 在線留言板
| 付款方式
| 運費計算
| 聯絡我們
| 幫助中心 |
加入書簽
HOME
新書上架
