本书的内容涵盖了BPO英语和ITO英语两个方面,着重突出语言、技能、文化三条主线,目的是既要让学生能在服务外包行业的实际工作环境中熟练使用英语表达技能,又能全面了解服务外包行业的背景和文化。具体内容分为10个单元,分别是Introduction to Outsourcing;Cultural Diversity;Dealing with Customers;Communication Practice;Business Meeting;Information Technology Outsourcing;Hardware and Software;Designing and Developing the Website;Animation Outsourcing;E-commerce。每个单元设计了课前热身、听说训练、课文阅读、实用写作、任务训练、扩展阅读6个模块。其中所有阅读材料均附有参考译文,供教师和学生参考使用。扩展阅读部分作为课堂教学的补充,内容以和本单元相关的知识为主,教师可选择使用。本书可作为高职高专层次的服务外包专业(含IT、金融、财务等各个方向)的专门英语教材,也可供感兴趣的读者自学用书。
目錄:
Unit1 Introduction to Outsourcing1Part I Warming Up1Part II Listening & Speaking1Part III Reading3Part IV Practical Writing10Part V Project11Part VI Supplement11Part VII Consolidation13Unit2 Cultural Diversity19Part I Warming Up19Part II Listening & Speaking20Part III Reading22Part IV Practical Writing30Part V Project31Part VI Supplement32Part VII Consolidation33Unit3 Dealing with Customers39Part I Warming Up39Part II Listening & Speaking40Part III Reading41Part IV Practical Writing47Part V Project48Part VI Supplement48Part VII Consolidation49Unit4 Communication Practices55Part I Warming Up55Part II Listening & Speaking55Part III Reading56Part IV Practical Writing62Part V Project64Part VI Supplement64Part VII Consolidation66Unit5 Business Meeting73Part I Warming Up73Part II Listening & Speaking74Part III Reading75Part IV Practical Writing82Part V Project84Part VI Supplement84Part VII Consolidation85Unit6 Information Technology Outsourcing90Part I Warming Up90Part II Listening & Speaking90Part III Reading92Part IV Practical Writing99Part V Project100Part VI Supplement100Part VII Consolidation102Unit7 Hardware and Software107Part I Warming Up107Part II Listening & Speaking107Part III Reading108Part IV Practical Writing112Part V Project114Part VI Supplement115Part VII Consolidation116Unit8 Designing and Developing the Website120Part I Warming Up120Part II Listening & Speaking120Part III Reading121Part IV Practical Writing127Part V Project128Part VI Supplement128Part VII Consolidation129Unit9 Animation Outsourcing134Part I Warming Up134Part II Listening & Speaking135Part III Reading136Part IV Practical Writing142Part V Project144Part VI Supplement144Part VII Consolidation145Unit10 E-commerce151Part I Warming Up151Part II Listening & Speaking151Part III Reading153Part IV Practical Writing159Part V Project162Part VI Supplement162Part VII Consolidation163参考译文169Unit 1 介绍服务外包169Unit 2 文化差异173Unit 3 面对客户178Unit 4 沟通182Unit 5 商务会议186Unit 6信息技术外包191Unit 7 硬件与软件195Unit 8 网站的设计与开发198Unit 9 动画外包202Unit 10 电子商务206Essential Vocabulary210Abbreviations220