Timely reading -- recommended, and not just for the HR teams.
Argent 20050805
內容簡介：
Applying the Balanced Scorecard Approach to Corporate-Level
Strategy
Most organizations consist of multiple business and support
units, each populated by highly trained, experienced executives.
But often the efforts of individual units are not coordinated,
resulting in conflicts, lost opportunities, and diminished
performance.
Robert S. Kaplan and David P. Norton argue that the
responsibility for this critical alignment lies with corporate
headquarters. In this book, the authors apply their revolutionary
Balanced Scorecard management system to corporate-level strategy,
revealing how highly successful enterprises achieve powerful
synergies by explicitly defining corporate headquarters’ role in
setting, coordinating, and overseeing organizational strategy.
Based on extensive field research in organizations worldwide,
Alignment shows how companies can build an enterprise-level
Strategy Map and Balanced Scorecard that clearly articulate the
"enterprise value proposition": how the enterprise creates value
above that achieved by individual business units operating alone.
The book provides case studies, actionable frameworks, and sample
scorecards that show how to align business and support units,
boards of directors, and external partners with the corporate
strategy and create a governance process that will ensure that
alignment is sustained.
The next breakthrough in strategy execution from the field’s
premier thinkers, Alignment shows how today’s companies can unlock
unrealized value from enterprise synergies.
關於作者：
Timely reading -- recommended, and not just for the HR teams.
Argent 20050805
目錄：
1 Alignment : a source of economic value
2 Corporate strategy and structure : historical
perspective
3 Aligning financial and customer strategies
4 Aligning internal process and learning and growth strategies :
integrated strategic themes
5 Aligning support functions
6 Cascading : the process
7 Aligning boards and investors
8 Aligning external partners
9 Managing the alignment process
10 Total strategic alignment
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